Vol II No. V, A QCI Publication
Home | Content | Quality for Empowering the Billion | NABH accreditation lauded | 4th National Quality Conclave | Raising the ‘quality’ bar in education | Going the‘Right’ way | Call for new initiatives to enhance credibility of certification process | ‘Quality comes for a cost’ | Panel reviews global food certification systems
Quality for Empowering the Billion
QUALITY, TILL THE early Fifties, was identified with the final product, what we call end-of-pipe quality. The Sixties brought in the concept of process quality. The Seventies got associated with Total Quality Control (TQC). The Eighties experienced worldwide emergence of Total Quality Management (TQM), which established close linkages between Quality and Human Resource. The 21st century introduced discipline of quality technology. Quality tools, like the Six Sigma, work on a common platform with TQM, or even with Balance Score Card. Quality today is synonymous with cost competitiveness, work culture, leadership and empowerment, among other elements, in the organisation. We have thus travelled in the quality journey — spanning five decades — from product-based quality to quality-based organisation.

What is next? A quality organisation is a centre of excellence. We need to transform all individual organisations into centres of excellence; be it the manufacturing industry, or a hospital, or an educational institution, or a public service establishment like a municipal corporation. Once this happens, we only need to network all these centres of excellence to build a quality nation. This is the ‘Bottom-Up’ approach; the process is slow (it may take a few decades), but steady. Then we have the ‘Top- Down’ approach; this begins with establishing effective governance at the national level, percolating down to the individual citizen. Here, initial setting up of the requisite framework may take considerable time and effort, but once installed, the results come much faster.

26/11 is by far the most significant event of the year. It has resulted in generating a great awakening — that we need to improve on governance in general and internal security in particular. There have been few quick actions aimed at policy-level changes. We need to understand that improvement of this kind would need a high level of determination and more than that, it would need sustained efforts which can take them to the level of institutionalisation. For example, we may recall there was a recommendation by the Administrative Reforms Commission 2005 that political parties forming a coalition government should be treated as a single block (Party) during that period. This reform at macro level would have provided immense value in improving political governance. It is time that major political parties, in national interest and in their own interest, activate this recommendation and put it on the statute book.

At micro level, there is need to come out with a series of visible initiatives. We need to take this crisis as a God-sent opportunity to introduce short-term and long-term reforms in administration and governance. The Quality Council of India, in its own way, is facilitating different ministries/ departments/ regulators, both at the Centre as well as at the State level, to make use of conformity assessment structure, where appropriate. These initiatives are aimed at enabling overnment/regulators to deliver public services based on transparency, objectivity and competency, thereby assuring citizens of quality services/governance. In all humility, I must say that there have been a few positive outcomes, like what the little squirrel could achieve in the Ramayana.
I had almost forgotten Ramayana until I went to Indonesia in the first week of November this year, on invitation, to deliver the keynote address at an international conference on conformity assessment. On arrival, we were provided with a list of places/events of interest. I noticed Ramayana Ballet to be most prominently displayed. I mentioned to my hosts that keeping in view the limitation of time I would appreciate if they would arrange to show me this ballet, which was a regular event in Jakarta, twice a week. It so happened that the days of the show in Jakarta did not coincide with my stay in Jakarta and so I left it at that. To my surprise, they arranged for my visit to Yogyakarta (a 40-minute flight) the same evening to witness the show over there. For people of Indonesia, Ramayana is part of their ancient culture. They value it as a huge source of learning and entertainment. The next day, in my keynote address, I complimented the people of Indonesia for preserving this cultural heritage.
I sometimes wonder whether we have the same conviction and belief about our own cultural heritage as the Indonesians and Thai have.
The speaker after me happened to be from Thailand. He said; “I want to tell Mr Gyani that even Thailand considers Ramayana as a great cultural epic, which is even covered in school education.” This reminded me of remarks coming from our guide, when we were in South Korea, that they were taught during training that India was one of the oldest and greatest cultures having WISDOM as base. I sometimes wonder whether we have the same conviction and belief about our own cultural heritage.

Tailpiece: College-going son to his father: “Dad, the awakening generated after 26/11 seems to be dying out.” Father replies:“You see, we have great resilience; you do not have to worry. These terrorists will soon get frustrated and give up.”

Girdhar J. Gyani is the Secretary General of the Quality Council of India and editor of Quality India. He can be contacted at sg@qcin.org.